New Ad Campaign Supporting Citizenship Begins this Weekend

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The U.S. federal government will soon start an advertising campaign to
encourage immigrants to become American citizens. This effort, which
will reach nearly 8 million immigrants who are currently eligible to
request citizenship, will run in print, radio and other forms of media
in New York, Florida, Texas and California throughout the long holiday
weekend. The federal government wants to remind immigrants of the
importance and advantages of citizenship through this media campaign.

“You’ve got to create that sense of urgency, and until they’ve reached
that sense of urgency, they’ll just coast,” said Nathan Stiefel,
Division Chief of Policy and Programs, Office of Citizenship, U.S.
Citizenship and Immigration Services.

This is the first medial campaign by the federal government to support
citizenship. According to data, a number of immigrants do not apply to
become U.S. citizens because they feel they do not speak English well
enough or do not see the specific advantages of citizenship.

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